Rating Rationale
February 01, 2022 | Mumbai
Munjal Showa Limited
Long-term rating downgraded to 'CRISIL AA- / Negative'; Commercial paper rating reaffirmed
 
Rating Action
Total Bank Loan Facilities RatedRs.144.25 Crore
Long Term RatingCRISIL AA-/Negative (Downgraded from 'CRISIL AA/Negative')
 
Rs.6 Crore Commercial PaperCRISIL A1+ (Reaffirmed)
1 crore = 10 million
Refer to Annexure for Details of Instruments & Bank Facilities

Detailed Rationale

CRISIL Ratings has downgraded its rating on long term bank facilities of Munjal Showa Limited (MSL) to ‘CRISIL AA-/Negative’ from ‘CRISIL AA/Negative’ while reaffirming the rating of ‘CRISIL A1+’ on the company’s commercial paper programme.

 

The rating action follows the continued sluggish business performance due to weak two-wheeler sales, and rising competitive intensity, resulting in MSL’s revenues stagnating at below Rs.1100 crore in fiscal 2022 (estimated) as well (Rs.1077 crore in fiscal 2021, a decline of 16% over fiscal 2020 levels). With domestic two-wheeler sales witnessing negative growth for third year in a row, MSL’s revenues have also been impacted, after peaking at ~Rs.1650 crores in fiscal 2019. Rising competitive intensity, with addition of new suppliers to MSL’s existing customers have added to pressure on fresh orders, impacting revenues. Lower operating leverage due to fall in production volume of shock absorbers, along with steep increase in input costs, which though are passed on with a lag, as well as higher employee costs, have impacted operating profitability since fiscal 2020. MSL’s operating profitability is expected at under 2% in fiscal 2022 (2.4% in fiscal 2021 and 5% in fiscal 2020), impacting cash generation.

 

With the two-wheeler segment expected to fare better in fiscal 2023 and MSL’s initiative to diversify its revenue base and add customers from the electric two-wheeler segment, its revenues are expected to register an increase of 5-10% over the medium term but remain below fiscal 2019 levels. Operating profitability too is expected to improve gradually to 4-7% over the medium term, but cash generation is expected to remain modest, given average scale of operations.

 

The ratings nevertheless benefit from MSL’s almost debt free balance sheet, unutilised bank lines, and cash surplus of over Rs.240 crores. With limited capital spending, no significant debt raising is expected over the medium term, leading to continued healthy financial risk profile.

 

The ratings continue to reflect MSL’s established business linkages with customers, average scale of operations, and healthy financial risk profile supported by almost debt free balance sheet. These strengths are partially offset by limited segmental and geographical diversification, leading to low bargaining power with, and pricing pressure from, original equipment manufacturers (OEMs), and modest operating efficiencies.

Key Rating Drivers & Detailed Description

Strengths:

  • Established business linkages with main customers; average scale of operations: MSL is a key player in the domestic shock-absorber industry and one of the leading suppliers to Hero MotoCorp Ltd (HMCL, rated ‘CRISIL AAA/FAAA/Stable/CRISIL A1+’), the largest player in the two-wheeler market in India. The company also earlier used to supply shock absorbers to Honda Motorcycle and Scooters India Ltd (HMSI), however this business has discontinued for the last three-four years due to change in the client’s sourcing policy. Apart from shock absorbers to two-wheelers, MSL also supplies struts and window balances to Maruti Suzuki India Ltd (rated 'CRISIL AAA/Stable/CRISIL A1+'). HMCL accounts for over 85% of MSL’s revenues.

 

Scale of operations remains average. The company’s revenues peaked at ~Rs.1650 crores in fiscal 2019, but due to demand sluggishness and increasing competition, have dropped to under Rs.1100 crores in last two fiscals. Better demand prospects and attempts to diversify customer base is expected to lead to modest increase in revenues over the medium term.

 

  • Healthy financial risk profile: Net worth was large at Rs 628 crore and balance sheet was almost debt free at September 30, 2021. Debt metrics remain healthy despite low profitability, due to minimal debt. Cash accruals in fiscal 2022 will be negligible due to subdued performance, leading to some of the capex (Rs.10-15 crore annually), being funded from liquid surpluses (Rs.243 crore at September 30, 2021). However, cash accruals are expected to increase to ~Rs. 20-25 crore per fiscal from fiscal 2023 and cover modest capex and working capital requirement. Consequently, reliance on debt will remain minimal, thereby benefitting financial risk profile.

 

Weaknesses:

  • Modest operating efficiencies: Due to a decline in orders across segments and customers, capacity utilisation is subdued and has led to increased overhead costs. Hence, operating profitability is expected at under 2% in fiscal 2022, and improve to 4-7% over the medium term, supported by better operating performance. MSL also benefits from the fact that its three large manufacturing facilities are close to key clients, which improves control on capex and working capital management.

 

  • Limited segmental and geographical diversification: Despite increasing supplies to other OEMs, bulk of the revenue is derived from HMCL. MSL has negligible reach in the global market due to restrictions from its collaborator, and second largest shareholder, Showa Corporation and no direct presence in the after-market segment, which fetches a higher margin. Earlier, HMSIL accounted for a healthy share of business (20% of revenue in fiscal 2013), but this declined as Showa India Pvt Ltd (100% subsidiary of Showa Corporation) replaced MSL as HMSIL’s largest supplier. Ability to diversify revenue base and increasing supplies to electric two-wheeler OEMs will be critical to grow revenues, as HMCL too has been inducting new suppliers of shock absorbers for motorcycles.

 

  • Low bargaining power against OEMs: Though the company has the flexibility to pass on any change in input cost, pushing any increase in other manufacturing overheads to customers poses a challenge. Moreover, high dependence on OEMs and exposure to intense competition would also constrain operating profitability, as reflected in the last two fiscals.

Liquidity: Strong

Cash surplus was around Rs 243 crore as on September 30, 2021 and part of the same may be used to fund modest capex in fiscal 2022, due to low cash accruals. Fund-based limit of Rs 25 crore largely remained unutilised in the 12 months through December 2021. Annual cash accrual is expected at around Rs 20-25 crore from fiscal 2023 against absence of any term debt obligation. Better accruals, sizeable liquid surplus, and unutilised bank limit should be more than sufficient to meet capex (annually Rs.10-15 crore) and incremental working capital requirement over the medium term.

Outlook: Negative

CRISIL Ratings believes MSL’s performance while improving, will remain modest over the medium term, given its high customer concentration, especially on OEMs. Financial risk profile will, however, continue to be healthy, supported by better accrual and modest capex needs.

Rating Sensitivity factors

Upward factors:

  • Revenue growth in excess of 8-10% per annum, including through better customer diversity
  • Significant improvement in operating profitability to over 7-8%, resulting in better cash generation
  • Sustenance of strong financial risk profile and debt metrics, and maintenance of healthy liquid surplus.

 

Downward factors:

  • Continuing stagnation in revenues due to loss of share in business from key customer, and slower than expected ramp up in supplies to new customers
  • Weak operating leverage resulting in operating profitability sustaining at below 3-4% over medium term, impacting cash generation
  • Moderation in key debt metrics due to large, debt-funded capex/acquisitions
  • Material decline in liquid surplus

About the Company

MSL was established by the erstwhile Hero group in 1985 as part of a technical and financial collaboration with Showa Corporation. Following a family arrangement in May 2010, MSL continues to be vested with Mr. Yogesh Chander Munjal, within the late Mr. Satyanand Munjal faction. Mr Yogesh Chander Munjal and family, through Dayanand Munjal Investments Pvt Ltd and Showa Corporation, had equity holdings of 40.10% and 24.90%, respectively, as on December 31, 2021. The main products are front forks and shock absorbers for the two-wheeler segment, and struts and window balancers for four-wheelers.

 

For the first six months of fiscal 2022, profit after tax (PAT) was Rs 4 crore (Rs.3 crore in corresponding period of fiscal 2021) on revenue of Rs 498 crore (Rs.421 crore).

Key Financial Indicators

Particulars

Unit

2021

2020

Revenue

Rs. cr.

1085

1288

Profit after tax (PAT)

Rs. cr.

26

43

PAT margin

%

2.4

3.3

Adjusted debt/adjusted networth

Times

0.00

0.00

Adjusted interest coverage

Times

104.44

154.17

Any other information: Not applicable

Note on complexity levels of the rated instrument:
CRISIL Ratings' complexity levels are assigned to various types of financial instruments. The CRISIL Ratings' complexity levels are available on www.crisil.com/complexity-levels. Users are advised to refer to the CRISIL Ratings' complexity levels for instruments that they consider for investment. Users may also call the Customer Service Helpdesk with queries on specific instruments.

Annexure - Details of Instrument(s)

ISIN Name of instrument Date of allotment Coupon rate (%) Maturity Date Issue size (Rs crore) Complexity level Rating assigned with outlook
NA Cash Credit NA NA NA 10 NA CRISIL AA-/Negative
NA Proposed Long Term Bank Loan Facility NA NA NA 80.75 NA CRISIL AA-/Negative
NA Letter of Credit@ NA NA NA 53.5 NA CRISIL AA-/Negative
NA Commercial Paper NA NA 7-365 days 6 Simple CRISIL A1+

@ 20 Crore Sublimit to CC, 10 Crore Sublimit to BG

Annexure - Rating History for last 3 Years
  Current 2022 (History) 2021  2020  2019  Start of 2019
Instrument Type Outstanding Amount Rating Date Rating Date Rating Date Rating Date Rating Rating
Fund Based Facilities LT 90.75 CRISIL AA-/Negative   -- 23-02-21 CRISIL AA/Negative 28-02-20 CRISIL AA/Negative 28-03-19 CRISIL AA/Stable CRISIL AA/Stable
Non-Fund Based Facilities LT 53.5 CRISIL AA-/Negative   -- 23-02-21 CRISIL A1+ 28-02-20 CRISIL A1+ 28-03-19 CRISIL A1+ CRISIL A1+
Commercial Paper ST 6.0 CRISIL A1+   -- 23-02-21 CRISIL A1+ 28-02-20 CRISIL A1+ 28-03-19 CRISIL A1+ CRISIL A1+
All amounts are in Rs.Cr.
Annexure - Details of Bank Lenders & Facilities
Facility Amount (Rs.Crore) Name of Lender Rating
Cash Credit 10 State bank of India CRISIL AA-/Negative
Letter of Credit& 53.5 Citibank N. A. CRISIL AA-/Negative
Proposed Long Term Bank Loan Facility 80.75 Not Applicable CRISIL AA-/Negative

This Annexure has been updated on 01-Feb-2022 in line with the lender-wise facility details as on 01-Feb-2022 received from the rated entity.

& - 20 Crore Sublimit to CC 10 Crore Sublimit to BG
Criteria Details
Links to related criteria
CRISILs Approach to Financial Ratios
Rating criteria for manufaturing and service sector companies
CRISILs Bank Loan Ratings - process, scale and default recognition
Rating Criteria for Auto Component Suppliers
CRISILs Criteria for rating short term debt

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